How To Use Presets on Instagram

Instagram is a popular social media platform that allows users to share photos and videos with their followers. To enhance the visual appeal of their posts, many Instagrammers use presets. Presets are pre-defined photo filters and adjustments that can be applied to images with a single tap. In this article, we will guide you on how to use presets on Instagram to make your photos stand out and maintain a consistent and appealing feed.

Understanding Instagram Presets

Instagram presets are essentially photo filters or editing settings that have been saved for future use. When applied to an image, a preset adjust various aspects of the photo, such as brightness, contrast, saturation, and color tones. These adjustments give your photos a specific style or theme, making your Instagram feed visually cohesive.

Presets are widely used by influencers, photographers, and content creators to maintain a consistent and aesthetically pleasing Instagram profile. They can help you achieve a particular look or mood in your photos without spending much time editing each image individually.

Step-by-Step Guide on Using Presets

  1. Choose a PresetThe first step is to choose a preset that aligns with your aesthetic preferences. There are many preset options available, ranging from free ones provided by Instagram and third-party apps to premium presets offered by professional photographers and influencers. Consider the overall vibe you want for your feed and select a preset that complements your style.
  2. Download and Save the PresetOnce you’ve found the perfect present, download it to your device. Presets are typically saved as files.DNG or.XMP extensions. Make sure to save the preset in a location accessible by your photo editing app or the Lightroom mobile app if you’re using Adobe Lightroom presets.
  3. Install the Preset in Editing AppIf you’re using a third-party editing app or Lightroom, you’ll need to install the preset before you can use it. Follow the instructions provided with the preset to import and save it in your editing app.
  4. Select a Photo to EditChoose the photo you want to edit on Instagram and open it in your editing app. Most editing apps allow you to import photos directly from your device’s gallery.
  5. Apply the PresetOnce your photo is open in the editing app, locate the presets section and browse for the preset you downloaded. Tap on the preset to apply it to your photo. You’ll immediately see the changes the preset makes to your image.
  6. Adjust Settings (Optional)After applying the preset, you can further tweak the settings to fine-tune the look of your photo. Most editing apps allow you to adjust parameters like exposure, contrast, temperature, and more. Experiment with these settings to achieve your desired result.
  7. Save or Export the Edited PhotoOnce you’re satisfied with the edits, save the photo to your device’s gallery or export it directly to Instagram. Make sure to save a high-resolution version of the image to maintain its quality.

Tips for Using Presets Effectively

  • Consistency is Key: To maintain a cohesive Instagram feed, use the same preset or a set of presets consistently. This will give your profile a professional and polished appearance.
  • Adjust as Needed: While presets can save time, don’t be afraid to make adjustments to suit each photo’s unique qualities. Not all photos may perfectly fit a preset’s settings, so some fine-tuning might be necessary.
  • Experiment with Different Presets: Don’t limit yourself to just one preset. Try different presets and see which ones work best for different types of photos and lighting conditions.
  • Combine Presets with Manual Editing: Presets are a great starting point, but consider adding your personal touch through manual adjustments. This allows you to add a unique flair to your photos.

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Instagram presets are a valuable tool for enhancing the visual appeal of your photos and creating a consistent and eye-catching feed. By choosing the right presets, installing them in your editing app, and applying them to your photos, you can achieve a cohesive and stunning Instagram profile. Experiment with different presets, make adjustments as needed, and don’t be afraid to add your creative touch to create a feed that reflects your unique style.


  1. Can I use presets on both Android and iOS devices?
    • Yes, presets can be used on both Android and iOS devices, as long as your photo editing app supports preset functionality.
  2. Are presets only available in paid photo editing apps?
    • No, there are plenty of free photo editing apps that offer preset features. Additionally, you can find free presets available for download from various online sources.
  3. Can I use presets for videos on Instagram?
    • While presets are primarily designed for photos, some editing apps may offer video presets as well. However, video editing can be more complex than photo editing, so the options may be limited.
  4. How do I know which preset will work best for my Instagram feed?
    • It’s best to experiment with different presets to see which one aligns with your desired aesthetic. Try out several presets and choose the one that complements your style and overall Instagram theme.
  5. Do presets work with all types of photos?
    • Presets work well with various types of photos, but not every preset will be suitable for every image. You may need to make adjustments or try different presets to find the best fit for each photo.

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